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Bakery restaurants market - Investment, growth, trends & Forecasts 2022 – 2027
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Thursday, 24 March, 2022, 15 : 00 PM [IST]
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Deepak Purohit
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With being one of the largest segments in the food processing sector in India and across the globe, the bakery restaurant market presents a very competitive environment. A bakery restaurant produces and sells baked goods while also serving beverages like tea and coffee. The increasing demand for bread, cakes, rolls, pastries, cookies, pies and so on derives the market.
Investment & Growth
The popularity of bakery products has increased over the years. According to reports, the global bakery restaurant market is growing exponentially. The cakes and pastries segment accounts nearly 22% share in the global market and will grow at a revised CAGR of 3.8% by 2027. At the moment the bakery restaurant market of the Asia Pacific region is growing at the highest CAGR and Europe holds the highest share as of 2021. The global doughnuts segment accounted nearly 20% share in 2020. While China is projected to remain the fastest growing country in this segment, Latin -America is estimated to expand at a CAGR of 4.4% by the year 2027.
Trends
Demand for Ready-to-Eat Bakery
The pandemic gave a really positive boost to ready to eat products as people were unable to move along their family, a major population of the world was depended on the ready to eat goods. This demand of ready to eat products is likely to increase the positivity rate of bakery restaurants as well.
Since ready to eat products save an ample amount of time, which is highly desired in this fast-moving world, ready to eat products give the people to live their free time and save and manage their time efficiently by replacing their authentic home cooked meal with a convenience yet delicious ready to eat food.
The emerging trend of having these boxed ready to eat meals is projected to increase the quantitative demand of bakery restaurants. Adopted from the Western cultures, this trend of having a ready to eat meal gives an individual the benefit to save money at the end of every month i.e., they are left with disposable income while not having to compromise on the quality of food.
These bakery packed meals are also beneficial for those families who have 2 or more family members having a working income as it not only helps in saving a little extra but also helps to live a healthier lifestyle as these packed meals come up with nutritional ingredients having low sugar, consisting zero trans-fat and uses whole grains.
Demand seen due to the Westernised trend is likely to drive the bakery manufacturers to make the ingredients more efficient enough. Since these meals provide these nutrients in just one serving the demand for bakery food is increasing massively.
Major Share Holder
The continent that is the biggest shareholder of the bakery restaurant is Europe followed by North America. These continents are solely the biggest shareholders as they have a highly mature market when bakery ingredients are taken into consideration.
The part that has seen a great potential and has been up on growing its segment in the bakery restaurant market is the Asia- Pacific, the major reason for their growing segment is the increasing demand for bakery products and the lifestyle changes observed in the Asia-Pacific region.
Another part of the global world that is likely to develop a bakery market is North America. In North America, specifically Mexico and United States is likely to have a boost of fast-food chains, and the use of bakery ingredients as well as bakery foods is likely to see an uphill.
The country that gains a major revenue in Europe is Germany. Asian countries like China and India are projected to become one of the fastest growing industries as these countries are seeing an increase not only in population but also in disposable income.
Forecasts
The growth of the bakery restaurant market is driven by multiple factors such as consumer preferences towards food as they offer properties such as rapid advancements related to healthy and organic food, increasing demand for packaged food and a lot more. This global demand driven market is estimated to grow at a CAGR of over 7% from 2022-2027 to value more than $600 billion improving the consumer preferences and taste, increasing consumption of packaged food and increase in the standard of living through continuous innovation promoting development and advancement in the market and investments in the bakery restaurant market.
(The author is founder, 36 Lebzelter)
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