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FRUITS & VEGETABLE

Red Gold Tomatoes from Europe launches its promotional campaign in India
Thursday, 10 March, 2022, 12 : 00 PM [IST]
Our Bureau, New Delhi
A hectic lifestyle, erratic working hours, lifestyle diseases and now the ongoing pandemic threat impacting your health, depleting taste and nutrition, these are indeed challenging times! Fret no more...as the world-renowned Red Gold Tomatoes from Europe project has launched its promotional campaign in India to introduce red delectable, nutritious and juicy canned tomatoes from Italy in India for the first time!

Widely acclaimed and known for their delicious taste and nutrition, tomatoes are ideal to boost immunity and restore your body's microelements and minerals. A single tomato has some remarkable qualities such as low sugar, low fat and less calories, which make it light. Most importantly, tomatoes are rich in vitamin A, vitamin C, potassium, minerals, fibre, soluble protein and antioxidants such as lycopene, which is highly nutritious and wards off infection. So, in effect these canned tomatoes meet the exact nutritional requirements recommended by nutritionists.

Processed by advanced machinery according to the highest European safety standards, European and Italian canned tomatoes are an absolute delight for any consumer across the world. All kinds of canned tomato products, including whole peeled tomatoes, chopped tomatoes, cherry tomatoes and so on are widely used in Europe for sauces for pasta and pizza, even to make desserts, as well as perfect for Indian dishes (chutneys, curries, rice) and other dishes to provide your daily nutrients.

In Italy, a tomato is a bit like a mother - always there for you, giving joy and happiness as well as reassurance, doing you good. No other fruit has this kind of strong and unifying symbolic value especially when we need the warmth, care, energy, nutrition and  abundant sunshine which can accompany us to ensure a wonderful and healthy winter. European canned tomatoes – whether whole or chopped - do not contain salt, pesticides or any thickening agents.

Speaking on the occasion, Guglielmo Vaccaro, president of OI Pomodoro da Industria Centro Sud Italia said, "India offers immense potential for our world-famous product. The cuisines and flavours here are unique, authentic and flavourful owing to its diversity. Canned tomatoes are a perfect ingredient for preparing scrumptious recipes and they are always available, both for chefs and home cooks!  Just open the can! "

As a concentrated aggregate of beneficial nutrients, the product gradually dissolves nutrients during slow cooking and achieves a perfect balance with cheese and vegetable ingredients, providing a perfect blend of protein, vitamins, antioxidants and minerals.
 
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