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MARKETING

Mondelez India to offer Oreo stereo online on Amazon Prime Days
Saturday, 13 July, 2019, 12 : 00 PM [IST]
Our Bureau, Mumbai
Oreo Stereo, the music box expected to usher in the festive season, is the latest innovation by Oreo, a Mondelez India offering. It will be the perfect gifting option for your loved ones and will be available online exclusively on Amazon India’s Amazon Prime Days (July 15 and 16, 2019). This limited-edition gift pack contains crunchy cookies and a music system which comes along with fun Oreo tunes.

The limited-edition gift pack, priced at Rs 599, will contain seven 120g Oreo packs, with flavours ranging from two packs of Oreo Original Creme, two packs of Oreo Choco Creme, two packs of Oreo Strawberry Creme and one pack of Oreo Golden Vanilla Creme.

Commenting on this unique launch, Sudhanshu Nagpal, associate director, marketing (biscuits), Mondelez India, said, “Mondelez India has been synonymous to festivities in the country for over 70 years, and Oreo is known for its persona of creating fun-filled moments and bringing people together. In tune with the spirit of festivities, adding a new beat to the voice of Oreo, we are thrilled to unwrap the joy of music this festive season with the launch of Oreo Stereo, a limited-edition gift pack that comes with a one-of-a-kind music system and Oreo cookies.”

The Oreo Stereo adapts a playful tech that plays music when you place an Oreo cookie on it. Place your Oreo cookie on the mini recorder turntable and enjoy a different melody with every bite you take. What’s more, one can also record a special message to make their friends and family feel special!
 
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