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Kargutkar appointed mktg director of McDonalds’ master franchise HRPL
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Tuesday, 26 December, 2017, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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Hardcastle Restaurants Pvt Ltd (HRPL), a subsidiary of Westlife Development Ltd and master franchise of McDonald’s restaurants in West and South India, has appointed Sagar Kargutkar as director, marketing and communications.
He joined the fast food chain from The Times of India Group, wherein his last assignment was as national lead, marketing, for Times of India’s metro supplements.
Kargutkar spent over 12 years with the Times of India, during which he was responsible for the financial health and marketing of the newspaper, its properties and supplements.
He was a key member of a team that conceptualised and creatively executed high-profile brand initiatives like Lead India, Teach India and Aman Ki Asha and steered Bombay Times towards becoming the most profitable publication within the Times Group.
Prior to his brand-related role at Times of India, Kargutkar was instrumental in setting up the group’s foray in the out-of-home business. He started his career with Mid-Day Multimedia, Ltd where he was part of their advertising sales team.
Kargutkar has been a marketing and business professional for about 18 years. An alumnus of Narsee Monjee Institute of Management Studies (NMIMS), he is a strategic marketing leader with an expertise in consumer marketing and profit and loss (P&L) management.
In his current role at McDonald’s, he will be responsible for marketing communications strategy, digital marketing and product innovation, and will work closely with the executive team to take the McDonald’s brand in India to the next level.
Seema Arora Nambiar, senior vice-president – strategy, innovation and capability, McDonald's India (West and South), said, “We are delighted to welcome Sagar to the McDonald’s family.”
“Having successfully led various big-ticket campaigns, he is a perfect fit for this role. His immense knowledge and strong capabilities in brand building and marketing communication will add tremendous value to our ambitious growth strategy,” she added.
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