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Tata Swach launches water purifiers Viva Silver UV+UF & Nova Silver RO
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Saturday, 25 October, 2014, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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fiogf49gjkf0d Tata Swach launched two water purifiers, Viva Silver ultra-violet (UV)+ultra-filtration (UF) and Nova Silver reverse osmosis (RO) in Mumbai and Pune. It would be launched in phases across the country.
It is the first range of water purifiers in India to be equipped with the Silver Action Inside technology.
The technique of silver impregnation prevents the bio-fouling of the granular activated carbon (GAC) cartridge, and increases the life of the purifier.
Priced at Rs 7,999, Viva Silver ultra-violet (UV)+ultra-filtration (UF) has a storage capacity of six litres of water, and a concealed tank, which minimises potential contamination.
It is equipped with a UF membrane, and purifies water at the rate of upto 30 litres per hour. There is a year’s warranty on the full unit.
The double protection of UV+UF acts as a tough shield from bacteria, viruses and cysts as per the United States Environmental Protection Agency (USEPA) norms.
The Tata Swach Nova purifier is suited to areas where the tap water contains higher levels of total dissolved solids (TDS). It is equipped with a membrane approved by the United States’ National Science Foundation (NSF).
It has a storage capacity of four litres, a purification rate of upto eight litres per hour, and a year’s warranty on the full unit. It is priced at Rs 10,499.
Richa Arora, chief operating officer, Consumer Product Business, Tata Chemicals, said, “India faces an enormous challenge in providing its citizens with clean potable water free from bacteria and viruses which is the cause of a number of diseases.”
“Tata Swach purifiers use silver to make safe drinking water accessible to a greater number of people across the country,” she added.
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