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Gold by Ice Cream Works has officially opened its doors in Bandra
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Tuesday, 26 March, 2024, 16 : 00 PM [IST]
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Our Bureau, Mumbai
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Gold by Ice Cream Works, the latest dessert haven, has officially opened its doors in Bandra. The brainchild of culinary maestros Sanjiv and Alisha Chona, it promises to redefine the traditional ice cream encounter and set a new standard within the industry.
Positioning itself as an Indian brand with global aspirations, it seeks to compete with international giants like Häagen-Dazs and Ben & Jerry's. The brand distinguishes itself by offering a range of sugar-free ice creams, frappes, and desserts, a feat unmatched by its competitors. The focus is on delivering high-quality, handcrafted ice creams at a more accessible price point, and made in India.
The menu is influenced by culinary traditions from around the world, from the rich flavours of Italian gelato to the vibrancy of traditional Indian sweets like Kaju Katli, the brand takes customers on a global ice cream journey. The artistic presentation, including Murano glasses from Italy and a unique scent crafted specifically for the store, creates a multi-sensory experience for visitors.
In its commitment to innovation, it has introduced a range of exclusive and limited-edition flavours. The brand continuously explores new combinations, drawing inspiration from seasonal fruits, and plans to introduce exciting additions to its coffee drinks menu. The emphasis on creating unique and diverse offerings extends beyond ice creams to an extensive drink menu, featuring 100% Arabica coffee sourced from the northern hills of India.
The brand's dedication to luxury is evident in its packaging, with retail tubs adorned with gold foiling – a first in the industry. It embraces environmentally conscious practices, using glass jars for takeaway sundaes and striving to balance premium presentation with sustainable choices.
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