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New Launches

- De Heus inaugurates advanced animal feed factory in Punjab

Monday, October 13, 2025

Our Bureau, Mumbai

De Heus India, part of De Heus Animal Nutrition, has opened a state-of-the-art animal feed factory in Rajpura, Punjab, with an investment of around USD 17 million.

- Haldiram’s and Hocco redefine fusion desserts with ‘Barfi Ice-Cream’

Thursday, October 9, 2025

Our Bureau, Mumbai

The coming together of Haldiram’s and Hocco is such a novel collaboration that will usher in a fusion-innovation unlike anything the industry has ever seen. The proposition of this collaboration brings forth

- Wellbe Foods launches vacuum-cooked snacks & 14 new innovative products

Wednesday, October 8, 2025

Our Bureau, Bengaluru

WellBe Foods announced the launch of its newest category: vacuum-cooked snacks, aiming to redefine healthy snacking by combining health, taste and better-for-you ingredients. This launch marks another step in its

- Fanta teams up with Universal Pictures to unleash a spooky twist this Halloween bringing back the horror icon Chucky

Wednesday, October 8, 2025

Our Bureau, New Delhi

This spooky season - Fanta and Universal Pictures dial up the deliciousness and thrill with a global partnership which sees one of horror’s most iconic characters, Chucky return, over the ultimate,

- Fortune tackles cholesterol with humorous twist in new health campaign

Tuesday, October 7, 2025

Our Bureau, Mumbai

Fortune unveiled its latest campaign with a new TVC spotlighting Fortune Rice Bran Health Oil. The film, which is centred on a simple but powerful message — ‘Swipe Away Bad Cholesterol’, opens in a luxury residential

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