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Gagan Cooking Oil wishes everyone a Happy Diwali with their digital campaign
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Wednesday, 18 November, 2020, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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This year, Diwali will not be the same due to the spread of Covid-19. To keep up the spirit of Diwali, Gagan Cooking Oil has come up with ‘Gagan ki Diwali, Swad Waali' campaign. It will help prepare festive delicacies at home and spend quality time with loved ones.
The brand has won millions of hearts specially homemakers during this festive season while preparing varieties of lip smacking delicacies for celebrations with their digital campaign.
Milind Acharya, head of marketing, Bunge India, said, “The tag line says it all, Khao Gagan, Raho Magan. The brand’s philosophy is always about preparing lip smacking dishes and enjoying them with your loved ones. The video campaign is an initiative on the similar lines where we are urging everyone to be safe and at the same time enjoy the auspicious occasion of Diwali by cooking home-made yummylicious food. Over the months of the pandemic, many of us have noticed an increased focus and attention on home with an impulse to make the home a place of comfort and delight. Gagan Cooking Oil urges you to stay at home and enjoy the festival by spending quality time with your family."
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