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Seven Sundays brings PB Puffs & dye-free cereal to Target
Friday, 15 May, 2026, 16 : 00 PM [IST]
Minneapolis, USA 
Seven Sundays is expanding its presence at Target stores nationwide with a lineup of bestsellers and new products, led by the debut of its all-new PB Puffs and an exclusive, dye-free Red Velvet Oat Protein Cereal.

PB Puffs are a modern take on the peanut butter puffed cereal so many grew up with, now all grown up with ingredients you can feel good about. Each bowl delivers 10g of plant protein and natural sweetness from dates and maple syrup, now available in Peanut Butter and Chocolate Peanut Butter. 

A shared commitment to cleaner ingredients and dye-free innovation is also central to the Target rollout. It has launched an exclusive Red Velvet Oat Protein Cereal as part of its ‘Ditch the Dye’ campaign.

Hannah Barnstable, founder and CEO, Seven Sundays, said, "Breakfast is more than just a meal at Seven Sundays. It's a moment to slow down, connect, and start the day with intention. We're proud to grow our partnership with Target in a way that makes those moments more accessible, with cereals that bring back the fun of what we loved as kids, made with the ingredients we look for now."
 
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