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Millers for Nutrition strengthens Asian Leadership with fortified staple food brand
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Thursday, 25 September, 2025, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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Millers for Nutrition announced major achievements across Asia, underlining the region’s growing leadership in the fight against hidden hunger. While the programme has been launched in eight countries - Bangladesh, Ethiopia, India, Indonesia, Kenya, Nigeria, Pakistan, and Tanzania, several of its most significant brand rollouts and capacity-building initiatives are emerging from India, Bangladesh, and Indonesia.
Rizwan Yusufali, global programme director, Millers for Nutrition, said, “Millers are at the centre of nutrition delivery. By supporting them with the right tools, training, and market opportunities, we can accelerate progress towards addressing hidden hunger. The success of 20+ new fortified staple food brands in India and Bangladesh, alongside initiatives in Indonesia and beyond, shows that millers are leading a transformation of food systems.”
Since inception, Millers for Nutrition has partnered with millers, governments, civil society, and development organisations to empower industry players to launch fortified staples in commercial retail markets, making essential micronutrients more accessible to everyday households.
Monojit Indra, senior practice leader at TechnoServe India and programme lead for Millers for Nutrition Asia, said, “In Asia, millers play a crucial role in ensuring fortified foods reach households on a daily basis. By working closely with the milling industry and building strong partnerships with governments and civil society, we are helping create healthier futures for millions of people. The energy and innovation we see here demonstrate that fortification is not just a policy goal but also a movement being driven by millers themselves.”
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