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Akshayakalpa Organic embarks on recycling revolution
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Monday, 25 April, 2022, 15 : 00 PM [IST]
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Our Bureau, Bengaluru
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India’s first certified and largest organic dairy enterprise, Akshayakalpa Organic launched its revolutionary recycling initiative on the occasion of World Earth Day ‘Give Back The Milk Pack'.
According to the Minister of State for Environment, more than 34 lakh tons of plastic waste were generated in 2019-20. A large contributor to this plastic waste is discarded milk packs that have an adverse effect on our environment, and our children’s future.
It does the waste collection and partners with recycling ventures to segregate different kinds of plastic waste to recycle them into granules, which are then used as secondary raw material to make new products such as baskets and goods.
In addition to inviting its customers to join in on this movement, the programme extends an invitation to schools and other dairy producers and suppliers to also participate in this revolution. The organic dairy brand will be rolling out this initiative across 3 cities that it serves currently: namely Bengaluru, Hyderabad and Chennai.
Speaking on the occasion, Shashi Kumar, founder and CEO, Akshayakalpa Organic, said, “At Akshayakalpa, our driving force is to unearth a healthy future for our customers and a prosperous future for our farmers by nurturing nature. It is from this premise that we strive to make a difference in every step that we take. The launch of this recycling initiative is yet another milestone in doing what is good for our environment, society, and our consumers.”
“Milk is a product that is consumed in every household every day in India, but the disposal of these packets receives little to no attention and it adds to the extent of the problem we as a nation and the world are facing. This initiative is a small but crucial action towards bringing about awareness on the impact of plastic waste and invites our consumers to participate in our goal of making a difference in a way that matters,” he added.
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