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ITC Grand Bharat and ITC Rajputana open doors with ‘WeAssure’ initiative
Friday, 12 June, 2020, 08 : 00 AM [IST]
Our Bureau, Mumbai
As part of a phased re-opening, ITC Grand Bharat and ITC Rajputana prepare to welcome guests with the assurance of stringent health, safety, and hygiene measures.

Reinforcing its globally acknowledged responsible luxury ethos that seeks to create a better and secure world, the two hotels open doors with its pathbreaking ‘WeAssure’ initiative.

The initiative by the group will provide the discerning guests of ITC Rajputana and ITC Grand Bharat reassurance by an accreditation from National Accreditation Board for Hospitals and Healthcare Providers (NABH)- the leading standards organisation for sanitation, hygiene, safety and infection control practices. 

Additionally, through a partnership with DNV GL Business Assurance, one of the world’s leading certification bodies, both the hotels will also ensure stringent clinical levels of hygiene and safety.

Benita Sharma, area manager, north (luxury hotels) and general manager, ITC Maurya, said, “We take this opportunity to introduce you to the ‘new normal’ responsible luxury experience of contact light dining, digital check in and check out, QR codes and safe staycations. ITC Rajputana and ITC Grand Bharat look forward to welcoming guests back from  June 10 and June 12, 2020, respectively. The consistent support of our guests has been the bedrock of our strength, especially during the past few months. Keeping in mind the present circumstances, we have strengthened our service standards even further through the ‘WeAssure’ initiative.”

“These assurance certifications will stand testimony to the rigorous hygiene protocol being put in place to ensure the safety of guests and associates at ITC Hotels across India. We have received a number of queries on our Safe Staycations. Both ITC Rajputana and ITC Grand Bharat are favourite destinations, especially for those driving from the northern region,” she added.

As part of the ‘WeAssure’ initiative the group also introduces the ‘The Safe Car Promise’ under which all vehicles undergo stringent daily deep-cleaning protocols with accredited surface antimicrobials, hand sanitiser and face masks are offered to guests at the time of pick-up, chauffeurs undergo regular temperature checks and wear prescribed PPE (Personal Protective Equipment) at all times among other precautions.

Located in the Pink City of Jaipur, ITC Rajputana celebrates the spirit of Rajput palaces in the modern idiom ensuring to take its guests through the royal journey of the Rajput’s both through service and stay. 

The location that was once the estate of the prime minister of Jaipur, was later built into this magnificent hotel where the guests are welcomed in a royal atmosphere through the lobby leading into two sets of staircases with a Jharoka on each side enhancing the outside view.

Cradled in the lap of the ancient Aravalis in the region of Mewat- at the crossroads of many civilisations - comes to life, a national symbol that pays tribute to India’s several thousand years of uninterrupted history - ITC Grand Bharat. 

A manifestation of ITC’s philosophy of creating hotels that showcase the rich and varied cultural heritage of India, ITC Grand Bharat is an embodiment of ITC Hotels’ ethos of ‘Responsible Luxury’; enabling luxury experiences that are planet-positive. 

The 104 all-suites retreat is set to be the ultimate expression of ‘Unhurried Luxury’. ITC Grand Bharat combines grandeur with intimacy and operates according to the highest principles of environmental stewardship.
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