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ASC Fine Wines & Burgundy SWSB ink partnership for wine mgmt education
Friday, 22 November, 2019, 14 : 00 PM [IST]
ASC Fine Wines, a leading company for the import and distribution of fine wines in China, and the Burgundy School of Wine and Spirits Business (SWSB) of Burgundy School of Business (BSB), a major global player in wine and spirits management education and research, announced a strategic partnership agreement in Shanghai recently.

The inking of this agreement took place in the presence of Yoshihiko Shibuya, chief executive officer, ASC Fine Wines, and Jérôme Gallo, director, SWSB.

“Receiving the trust of ASC Fine Wines is a great recognition for the SWSB,” stated Gallo, adding, “This illustrates both its international influence and the excellence of the teaching received by our students, who are becoming highly-valued graduates in the marketplace.”

"ASC Fine Wines’ strategy is constantly focused on quality, and in particular the quality of people. Former students of the SWSB have made a significant contribution to ASC Fine Wines' success over the past 20 years,” said Shibuya.

“I am confident that our strategic partnership will continue to develop to the benefit not only of ASC Fine Wines and SWSB, but also of the wine market in China as a whole,” he added.

ASC Fine Wines will be able to target interesting profiles from the SWSB for its recruitment. The SWSB, for its part, will benefit from ASC Fine Wines’ reputation in the Chinese market, in particular to attract ever more talented candidates.
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