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Siegwerk collaborates with Idealliance to offer G7 Certification to brands in India
Monday, 22 February, 2021, 08 : 00 AM [IST]
Our Bureau, Mumbai
Siegwerk reported that it has partnered with Idealliance to offer G7 Certification for the printing community globally – including India. Idealliance is a transformational industry association providing global standardisation, training, and certification programmes for the printing and packaging supply chain. Their specifications, G7, BrandQ, GRACoL and many more, have transformed the industry by creating a state-of-the-art architecture for production workflows.

Aimed at bringing uniform standardisation and best practices, Siegwerk is the global partner of Idealliance under a Memorandum of Understanding (MOU) entered between the organisations to offer this renowned programme in India. Under this agreement, Siegwerk G7 Experts can submit G7 Master Qualifications for its customers in India.

Mike Grady, vice president of global partnerships, Idealliance, said, “Brand owners care about print quality more than ever before and are asking print partners to utilize standards to achieve visual brand continuity across entire global packaging supply chains. G7 Experts and the team at Siegwerk India play a critical role helping print suppliers simplify workflow processes, save time and meet the needs of global print quality programmes through G7 Master Qualification.”

The company’s goal is to increase transparency, improve productivity and contribute to the development of customers. Together with customers, the company analyses and optimises their production process, determines potential savings and train staff. The company supports for colour and ink management as well as the set-up, print and finishing processes.

This collaboration is part of the company’s wider global colour management strategy called ‘Colorwerk’ led by Dr Kiran Deshpande, Global Senior Expert Colour Management. It covers comprehensive colour management across the packaging value chain. The company will offer two sets of G7 Certification programmes targeting individuals and manufacturing plants in India.

The certification applies to all the ink series from the company’s business units including Flexible Packaging, SheetFed and NarrowWeb. Speaking on this collaboration, Ashish Pradhan, president-Asia, Siegwerk, said, “This appointment by Idealliance reinforces Siegwerk’s expertise and capabilities in the printing industry to provide cost efficient implementation of G7 methodology and G7 Master certification in India. Siegwerk will provide ongoing support for G7 to realise the tangible benefits and cost savings for the long term as we work across multiple presses, plants, and locations. We ensure colour quality monitoring and continuous improvement for the printing converters who are looking for adopting global best practices to set up uniform standards in printing.”
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