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Mott’s launches Apple Filled Bars come in three fruity flavours
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Thursday, 19 June, 2025, 08 : 00 AM [IST]
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Minnesota, USA
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Mott’s is expanding its Soft Baked line with new Apple Filled Bars to meet parents on-the-go. Whether families are hitting the road this summer or already thinking about school lunches this fall, these flavourful bars offer easy cleanup. They’re a must-have for backpacks, lunchboxes and everything in between.
The new bars are made with real fruit, wrapped in a chewy whole wheat flour exterior and available in three flavours that kids love: Apple: The juicy taste of classic apple brings nostalgic back-to-school vibes. Strawberry: A tangy burst of strawberry flavour brightens snack time anywhere from mid-morning to after school. Blueberry: Just the right amount of blueberry flavour creates a delicious taste for lunchboxes and study breaks.
Taylor Roseberry, brand experience manager for Mott’s Bars at General Mills, said, “We created Mott’s Soft Baked Apple Filled Bars to give families a better snack option. These bars are an exciting addition to our existing Mott’s Soft Baked bar portfolio, bringing parents a portable apple-filled bar with ingredients they can feel good about. It’s the snack they’ve been waiting for, easier than ever to grab and go – no ifs, ands or crumbs about it.”
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