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Swiggy launches One Blck, an invite-only premium membership
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Thursday, 19 December, 2024, 08 : 00 AM [IST]
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Our Bureau, Bengaluru
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Swiggy Ltd, India’s pioneering on-demand convenience platform, introduced One Blck, an exclusive, invite-only membership for consumers seeking the highest level of convenience and service. It is designed to deliver an elevated experience. Members will enjoy faster deliveries on every food order, along with an On-Time Guarantee. When dining out, members can indulge in complimentary cocktails, drinks, or desserts. They will also benefit from access to its top-customer care agents for personalised, priority support.
The members will also enjoy all the benefits of the current One membership, including unlimited free deliveries on both food delivery and Instamart, as well as exclusive member-only discounts on food delivery and Dineout.
It is the country’s only membership that offers benefits across categories of food delivery, quick commerce and dining out, along with industry-first benefits for premium users. Members also gain access to exclusive perks from top partner brands such as Amazon Prime, Hotstar, Hamleys, Cinepolis, and more. To celebrate the launch, members will receive a One Blck-only complimentary Yatra Prime membership.
Phani Kishan, co-founder and CGO of Swiggy, said, “We are thrilled to introduce Swiggy One BLCK, designed to provide an elevated experience for users who demand the highest levels of service, convenience, and exclusive privileges from Swiggy. Swiggy One BLCK is the business-class equivalent for our customers—refining the aspects that matter most to premium users: speed, reliability, and personalised care. With this launch, we’re setting a new benchmark for premium memberships in the industry.”
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