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NUTRITION

Myprotein ropes in Indian football’s star defender Sandesh Jhingan
Wednesday, 10 June, 2020, 08 : 00 AM [IST]
Our Bureau, New Delhi
Leading online sports nutrition brand, Myprotein, has roped in Indian football’s star defender Sandesh Jhingan. The company will be providing customised nutritional solutions to the centre-back.

Speaking on the association, Esha Singh, MD, India & emerging markets of Myprotein, said, “Myprotein is today one of the world’s leading sports nutrition brands offering a wide range of products in the sports nutrition category and we are excited to partner with Sandesh, who belongs to a new breed of Indian footballers, emulating professional & fitness standards of their counterparts in Europe. Sandesh epitomises determination, focus & hard-work, values that resonate with all of us at Myprotein”.

Commenting on the association, the poster boy of Indian football, said, “I am excited to partner with Myprotein on this mission to educate people about the importance of nutrition, not just for us as professional athletes, but for everyone who wishes to lead a healthy active lifestyle. I’d like to take this opportunity to thank the team at Myprotein and my team at Meraki for putting this partnership together”.

The company is one of the leading sports nutrition brands with an active engagement of 10 million customers in more than 140 countries around the world. A brand under The Hut Group, it is poised to enter the lifestyle segment very soon. 

Ajit Ravindran, co-founder & MD, Meraki Sport & Entertainment, said, “We are excited to have played a role in structuring this association between an athlete we exclusively represent and a brand that we work with, as their India sport marketing agency. Myprotein with its wide array of products will be the right catalyst for Sandesh, in his quest to take both, his game & Indian football to the next level”.
 
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