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Conscious Food’s new-tritional revolution - ‘Superfoods for superheroes’
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Wednesday, 09 November, 2022, 15 : 00 PM [IST]
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Our Bureau, Mumbai
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After over three successful decades of being an organic and sustainable brand with ethical practices in terms of sourcing raw materials, practicing fair trade and empowering farmers from rural areas, Conscious Food further expands its legacy by launching a brand new range of nutritious and wholesome superfood products for kids. Introducing ‘Superfoods for Superheroes’ - unadulterated pre-mixes that make food for kids healthy & tasty - real quick!
Conscious Food for Kids aims to make parenting easier by creating hassle-free instant pre- mixes, enriched to provide your child with all the necessary nutrients. This new superfood range for the little superheroes between the age of 2 yrs - 6 yrs is mindfully manufactured to maintain nutrition naturally found in the composite grains. Most importantly, it has 0% preservatives, incorporating the best of whole grains and nutritious vegetables.
Speaking about the launch, Shivranjani Gupta, CMO & CSO, Conscious Food, said, “With food for kids being our biggest launch of the year, we have consciously forayed into a new category to cater to the growing needs of our little heroes. Healthy eating starts early and we’re proud to have devised wholesome and tasty premixes which will help all parents provide the required nutrients combined with all the added benefits to their children in just 15 minutes. We are certain that these tasty dosas and chillas will soon become the go-to choice for all the parents and their kids, alike.”
Agreeing with Gupta, Conscious Food’s in-house nutritionist, Dr Saloni Jhaveri says, “Correct nutrition at the correct age helps in laying the groundwork for robust brain, neural and skeletal pathway formation. The result is a lifetime of healthy eating practices and nutritional awareness. A growing child especially needs the right nutrients for overall cognitive, health, and strong growth. The goodness of the healthy superfoods with the richness of taste is exactly what Conscious Food successfully provides to our young superheroes with its newly launched range.”
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