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ESTOQI launches pesticide-removal tech
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Tuesday, 08 September, 2026, 12 : 00 PM [IST]
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Our Bureau, Mumbai
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Every day, across millions of Indian kitchens, someone rinses fruits and vegetables under running water and believes that is enough. But the concern may not simply wash away. India consumes more than 50,000 metric tonnes of chemical pesticides annually, and regular water rinsing does not remove pesticide residues from fresh produce. This matters because prolonged exposure to certain pesticides has been associated with serious chronic health effects, including an increased risk of certain cancers.
It is addressing this overlooked food-safety gap with the wash, an institutional platform engineered specifically to reduce pesticide residues from fresh produce before they reach the plate.
Jesal Sunil Desai, founder and chief innovator of ESTOQI, said, “We didn't build ESTOQI because pesticide residue is a talking point, we built it so that families could eat with greater peace of mind. Somewhere, right now, a mother is asking her child What did you eat today? She may never see what happened behind the scenes. But whether a meal is served to a child at school, a patient in a hospital or an employee at work, they should be able to trust the care and processes behind it.”
Validated through NABL-accredited laboratory, the wash removes up to 99 percent of surface pesticide residue, reduces microbial load by up to 95 percent, and extends shelf life by up to 2.2 times, figures that place it well beyond what any consumer-grade wash, home remedy, or ozone-based rinse has demonstrated at institutional volume.
Having conducted 100+ tests through independent NABL-accredited laboratories, it believes in vouching for measurable scientific authentication. The wash has demonstrated up to 99% removal of harmful pesticides, like Chlorpyrifos, Monocrotophos, Profenofos, Thiamethoxam, Imidacloprid, Lambda-cyhalothrin, Propargite, and Paclobutrazole, among others from the fresh produce. Notably, it has been recognised by Startup India, DPIIT and is registered as an MSME.
Vidhi Jesal Desai, co-founder of ESTOQI, said, “This is not an incremental improvement on washing produce. It's a category that didn't exist before. We built the science first, carried out multiple tests, and only then decided it was ready to carry the weight of a promise this big. What matters to us is that India deserves to eat better and safe produce without any fear.”
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