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Humble Bean Agro focuses on fair & sustainable trade with Fast Coffee
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Saturday, 01 February, 2025, 08 : 00 AM [IST]
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Our Bureau, Bengaluru
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Humble Bean Agro founders of Fast Coffee which focuses on fair and sustainable trade is working to foster a strong connection between consumers and coffee producers.
It is an initiative started by the company in 2018, to bring a level playing field to the small and medium farming community, which holds 90% of farm produce. It dovetailed agro backward integrated platform to present its array of products offered via cafes. Built with the insight that socially conscious coffee can provide a clutter-free experience for every day coffee drinkers. The new flagship store in Koramangala, Bengaluru will offer high-quality coffee in a quick service style setup while fostering a strong connection between consumers and coffee producers, standing firm on sustainability principles.
The company said, “Fast Coffee therefore will always be propelled by farm programmes and increase the activity in the place of produce hereby keeping the future of coffee farming/agriculture relevant.”
Its carefully curated menu combines global flavours with local favourites, offering customers a Cappuccino, Mocha, and Cold Brew Float, alongside unique options like Vietnamese Iced Coffee and the Easy Drip Pour Over. On the food side, customers can have Kaya Toast, Ham & Cheese Sandwich, Potato and Caramelised Onion Danish, Chicken Sausage Rolls, and Cinnamon Swirls—perfect pairings for any coffee.
Soomanna, co-founder, Fast Coffee, said, “We want to make coffee that’s not just good to drink, but good for the earth and it’s about closing the value chain gap and supporting Indian coffee-growing communities in a sustainable, fair, and transparent way. Just reusable cups cannot save the world and straws alone won’t end plastic overuse. We all need to do more. Fast Coffee is setting a new standard for sustainability in the Indian coffee market, one cup at a time.”
Puja, co-founder, added, “Fast’s tagline stands for being Fearless, Authentic, Sustainable Together, reflects the ethos of this generation that is ready to embrace change and make responsible choices. All our ingredients are locally sourced making every day eating experiences lighter without any preservatives, adding that FAST is a hub for good coffee and sustainable living. Fast Coffee will soon be expanding to other cities and is set to open 10 more stores in Bangalore, Chennai, and Mumbai by the end of the financial year.”
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