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Increasing concerns regarding healthy eating habits foster healthy snacks market growth
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Saturday, 03 July, 2021, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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Snacks are tiny portions of food eaten between meals that are smaller than a full meal. Fruit and vegetable snacks, nuts and seed snacks, and low-fat dairy products are all examples of healthy snacks.
Healthy meals contain essential vitamins and are low in saturated fat. Such snacks also have fewer added sugars and lower salt levels. Healthy snacks are strong in fibre and protein, which helps to keep you energized throughout the day. Boiled eggs, whole grains, low-fat dairy products, and a variety of other healthy snacks are types of such snacks. All these factors are contributing to the surge in growth of the healthy snacks market.
According to the latest study by Polaris Market Research, the global healthy snacks market is anticipated to cross $40.94 billion by 2028. Government authorises suggesting that individuals should make a conscious effort to choose healthier natural meals such as nuts, fruit, vegetables, and cereal grains while avoiding low-nutrient, high-calorie junk food.
Healthy snacks provide a variety of health benefits as well as aid in weight loss. It aids in the enhancement of concentration, awareness, alertness, and memory. Children's demand for nutritious snacks grows as a result of their portability and availability in a variety of flavors, as well as beautiful packaging. Families' health and wellness expenditure has increased as a result of the tax incentives, which have improved product sales.
Increasing health and fitness consciousness in younger population
The global healthy snacks market is predicted to experience significant growth on account of rising preference for healthy snacks due to increased health awareness, inclination toward healthy lifestyle choices among individuals, and product endorsement by manufacturing businesses.
In the future years, the healthy snacks market will benefit from increased demand for nutritious food products as well as increased investment by major producers to develop novel goods in terms of diverse tastes, textures, and shapes. There is a surge in sales of healthy snacks through online retail channels. Increasing presence of various market players focusing on a variety of healthy items such as sugar-free, gluten-free, and vegan options is complementing the market growth.
Healthy snacks are becoming a regular part of people's diets all around the world, driving the global market for healthy snacks forward. The rising spending power of the middle class in emerging economies such as India and China is expected to increase the demand for meat snacks. In the coming years, new growing markets, changing consumer demographics, and sales through online channels will all create chances for the healthy snack market to flourish.
Consumers are keeping track of their nutritional consumption and eating nutritious snacks, which is helping the market develop. Leading industry companies are also taking steps to increase customer awareness through health subscriptions.
Asia Pacific to dominate the healthy snacks market
Europe has led the healthy snacks market in terms of revenue, owing to the presence of local healthy snack makers and increased demand for nutritive snacks in the region. The Asia Pacific is estimated to account for the second-largest revenue share in the market due to a growing inclination for healthy snacks among the region's younger population.
Furthermore, the Asia Pacific market is predicted to rise significantly, particularly in China and India. Major companies are increasing their efforts for developing innovative quality offerings and product branding strategies expected to propel the market forward.
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