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Mars completes acquisition of nutritious meal company Kevin’s Natural Foods
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Tuesday, 08 August, 2023, 08 : 00 AM [IST]
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Virginia, United States
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Mars, Incorporated, a family-owned, global leader in confectionery, food, and pet care products and services, announced the successful completion of its acquisition of Kevin’s Natural Foods, a high-growth, nutritious meal company. Kevin’s joins the Mars Food & Nutrition segment, complementing its portfolio of leading food brands and recent product innovations. It will play a key role in Mars Food & Nutrition’s ongoing journey to enable delicious, healthier eating to be part of consumers’ daily lives, while Mars will help Kevin’s to continue to grow, innovate, and bring its portfolio of products to more people.
Shaid Shah, global president, Mars Food & Nutrition said, “I am excited to welcome Kevin’s Natural Foods and its talented associates to the Mars Food & Nutrition family. With its high quality, nutritious, and convenient products, which never compromise on flavour, Kevin’s has its finger on the pulse of how consumers want to eat today. We look forward to working with Kevin's team to help them continue to grow, innovate, and reach even more consumers, delivering our purpose: Better Food Today. A Better World Tomorrow.”
Kevin McCray, president and co-founder of Kevin’s Natural Foods, stated, “This is an important milestone for Kevin’s Natural Foods, and I want to thank every colleague at Kevin’s whose hard work has brought us here. I am excited to continue to build on our success and grow as part of Mars Food & Nutrition. With their passion for food and commitment to nurturing and growing founder-led, purpose-driven brands, we could not have found a better partner to take us to the next level.”
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