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PHAB brings protein-led snacking to make Raksha Bandhan gifting flavourful
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Saturday, 22 August, 2026, 12 : 00 PM [IST]
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Our Bureau, Mumbai
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This Raksha Bandhan, gifting is moving beyond traditional boxes of mithai, with more thoughtful and everyday options finding a place in sibling celebrations. Nutrition-focused brand PHAB is bringing a contemporary twist to the tradition with a range of protein-led snacks designed to make Rakhi gifting both flavourful and functional.
The gifting range includes protein bars in flavours such as Chocolate Brownie, Mocha Nut Fudge and Strawberries & Greek Yogurt. Designed for convenient snacking, the bars can be carried to work, kept in a gym bag or consumed between meals.
Protein milkshakes are available in Classic Chocolate, Cold Coffee, Mango Magic, Strawberries & Cream and Vanilla Almond. The range offers a convenient, indulgent option for consumers looking to incorporate protein into their daily routines.
Cheat Bars add a dessert-inspired element to the hamper, while its Millet Wafers offer a lighter, crunchy snack option in flavours including Choco Truffle, Cookies & Cream, Mocha Latte and Strawberry Cake.
The combination allows consumers to create Rakhi hampers that extend beyond the occasion, with products suited to everyday snacking, post-workout consumption and afternoon cravings.
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