|
|
|
You can get e-magazine links on WhatsApp. Click here
|
|
|
|
|
|
Plum Organics recognised as a transparency leader in baby food
|
|
Thursday, 21 August, 2025, 16 : 00 PM [IST]
|
|
California, USA
|
Plum Organics has been recognised by Consumer Reports and Unleaded Kids as one of the top-performing companies for transparency in reporting levels of lead, arsenic, cadmium, and mercury in its products, as required under California's landmark AB 899 law.
The company earned the top score among 39 baby food brands evaluated for how easily parents can access this product information. The review applauded its straightforward, public disclosure of monthly heavy metal testing results - available both online and via QR codes on product packaging - empowering parents to make informed choices about their children's nutrition.
Alicia Vasquez, vice president of sales and marketing for Plum Organics, said, "Parents should feel confident that the food they're providing for their little ones meets exceptional quality standards. Plum Organics is deeply committed to transparency and compliance with AB 899. All heavy metal test results are publicly available on our website - no lot code, purchase, or QR code required. Consumers can access results at any time, and we're proud to be recognised for making this information easy to find and understand."
In compliance with AB 899, effective January 2024, it tests all batches of baby food products for heavy metals using accredited labs and publishes results that are clear and readily accessible to all consumers. These results are available on its website and via scannable QR codes on packaging, without requiring extra steps such as lot numbers or UPC codes.
The company also goes beyond compliance by: Voluntarily publishing all 2024 and 2025 test results - not just those required for products sold in California. Offering educational resources for parents to understand test data. Including a QR code on every pouch that links directly to product-specific testing results, making it easy for parents to check data before they buy.
California's AB 899 has set a precedent for transparency, with similar laws already passed in Maryland and Virginia, and more expected in Illinois and Pennsylvania. By swiftly meeting regulatory requirements and striving for greater openness, the company is helping lead the industry toward a new standard where parents can easily compare brands.
"This recognition underscores our unwavering belief in transparency and compliance with AB 899. We are deeply committed to collaborating with nonprofits and the scientific community - ensuring that every step we take delivers on our promise: trusted, nutritious food for growing families," concluded Vasquez.
|
|
|
|
|
|
|
|
|
|