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Tilaknagar Industries appoints Ahmed Rahimtoola as chief marketing officer
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Wednesday, 07 September, 2022, 12 : 00 PM [IST]
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Our Bureau, Mumbai
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Tilaknagar Industries Limited (TI), a leading Indian-Made Foreign Liquor (IMFL) manufacturer, has announced the appointment of Ahmed Rahimtoola as the chief marketing officer (CMO) effective immediately. With over 25 years of relevant work experience, he will be responsible for leading the entire marketing function at TI which is known for manufacturing India’s largest selling brandy, Mansion House.
Rahimtoola will be spearheading consumer marketing in order to further strengthen the company’s regional presence, aid expansion and drive growth of its brands, across geographies. The appointment gains significance as TI, the country’s largest manufacturer of premium brandy, is currently in the process of re-invigorating and enriching its brandy portfolio. Recently, the company launched India’s first premium flavoured brandy under its flagship brand, Mansion House and plans to further expand its basket of premium brandy offerings across markets.
Speaking on the appointment, Amit Dahanukar, chairman and managing director, TI, said, “As a leading player in the brandy category, TI is committed to introducing and offering innovative consumer products in order to bring the segment into limelight. We are confident that Ahmed’s extensive industry experience and expertise will help us achieve this ambition.”
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