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Velveeta serves up big cheese energy this Summer with ‘WheelVeeta’ dining experience
Saturday, 17 August, 2024, 08 : 00 AM [IST]
Pittsburgh & Chicago
This summer, Velveeta, known as the ultimate pleasure food due to its supremely creamy rich flavour and bold taste, is bringing big cheese energy to life like never before with the new WheelVeeta dining experience. Available exclusively at Bounce Sporting Club, it features piping hot and perfectly cooked al dente shells tossed in the well of the cheese wheel, resulting in a creamy coating in each and every bite. The tableside dish is finished with crave-worthy toppings including fresh lobster, black truffle, and fried shallots.

Stephanie Vance, brand manager at Velveeta, said, “Indulging in creamy, warm VELVEETA Shells and Cheese is an over-the-top pleasure experience that simply hits. We created the WheelVeeta to illustrate the big, bold energy of our brand. From its large size to the extraordinary tableside service, it aims to hit the bullseye of pleasure. Partnering with Bounce Sporting Club, a brand that has a similar vision of unapologetic fun, we are able to double down on big cheese energy and bring this over-the-top dish to unapologetic fans.”
 
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