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Customisable & non-melting ice cream Cream Stone’s selling proposition
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Monday, 12 January, 2015, 08 : 00 AM [IST]
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Our Bureau, Mumbai
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fiogf49gjkf0d Cream Stone, a brand of customisable, non-melting ice cream available at various locations in Hyderabad (including Himayathnagar, Jublee Hills, KBR Park, Inorbit Mall, GVK Mall, Forum Mall, South India Shopping Mall [Kukkatpally] and Begumpet), uses vanilla from Madagascar, chocolate from Belgium and mangoes from India. It commenced operations as an ice cream delivery system.
Sudhir Shah, director, Sri Srinivasa Dairy Products Pvt Ltd stated, “The concept behind Cream Stone is that its tagline, Freeze Your Imagination, was chosen after much deliberation and thought. Customers have the freedom to choose the flavour of ice cream, sauce and toppings (from among chocolate bars, exotic fruit, dry fruit etc.)”
“All the ingredients are vegetarian. The toppings are chopped and mixed in front of the customer and served on a freshly-made waffle cone. This ensures the desired consistency. Cream Stone provides personalised service, because it is an interactive ice cream parlour,” he added.
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