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National Guacamole Day survey reveals guacamole as key part of football game day rituals
Saturday, 21 September, 2024, 08 : 00 AM [IST]
California, USA
In celebration of National Guacamole Day on September 16, the maker of Wholly guacamole, America’s No. 1 branded refrigerated guacamole, announced the results of a new survey that dipped into the trends among football fans’ game day rituals.

The custom survey of more than 2,200 football fans conducted by Toluna, a market research company, on behalf of the maker of the brand, found that pre-made guacamole is the dip defining the 2024 football season, with 50% of football fans surveyed saying their go-to snack on game day includes guacamole or other types of dips.

Chris Monahan, brand manager of Wholly products, said, “Rituals are a huge part of the football fan experience, and America’s obsession with avocados makes guacamole the standout in any starting lineup. Made with 100% Hass avocados with no preservatives added, Wholly Guacamole is the convenient, high quality, refrigerated guacamole that’s always ready to be put in the game.”
 
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