|
|
|
You can get e-magazine links on WhatsApp. Click here
|
|
|
|
|
|
Tate & Lyle report shares science & opportunity behind reduced sugar & fat ice cream formulated for kids
|
|
Tuesday, 10 September, 2024, 16 : 00 PM [IST]
|
|
London, UK
|
Tate & Lyle PLC, a world leader in ingredient solutions for healthier food and beverages, has published a report that uncovers the factors driving parents’ decision making when buying ice cream for their children.
The report Cool for kids: The inside scoop on ice cream provides exclusive data and insights, and highlights the opportunities for brands and manufacturers. According to the report, over 40% of parents surveyed in the UK and Germany ranked nutrition and ingredients lists as their top priorities when choosing children’s ice cream.
With almost two in five take-home ice cream purchases now being made by families with children, Tate & Lyle says responding to these preferences by offering tasty, healthier ice cream for kids creates a value proposition that supports category growth for manufacturers and brands.
And as half of children consume ice cream once a day, or at least twice a week or more in the UK and Germany, the report takes a closer look at how regulators are also encouraging brands to reformulate products to make them healthier through mandatory nutritional labelling schemes, including non-HFSS (high in fat, salt and sugar) and Nutri-Score.
In addition to answering public health concerns, Tate & Lyle experts argue that providing more balanced treat options for children is an industry-wide responsibility and ultimately requires collaboration with ice cream formulators, brand owners, foodservice and retailers.
Delphine Forejt, dairy category development manager at Tate & Lyle, said, “The evidence is there that we need to improve children’s eating habits, which is why we’re focusing our ice cream innovation efforts in Europe on children’s ice cream. Plus, many parents are not overly familiar with the nutritional guidelines for their children and reply on brands to make children’s options healthier. We know there is a demand for sugar and calorie reduced ice cream, but creating this while also maintaining the great taste and texture that kids love, is technically challenging. It’s a challenge we’ve been working on for many years, and today we’re an industry leader in the science that’s enabling brands to boost the nutritional profile of ice cream.”
|
|
|
|
|
|
|
|
|
|